Enhancing BaptistCare’s Service Efficiency with Ask Nova
Overview
BaptistCare is a not-for-profit Christian-based organisation operating across New South Wales, the Australian Capital Territory, and Western Australia. With a strong commitment to delivering people-centred care, BaptistCare provides a range of essential services, including:
- Residential Aged Care: Dementia care and palliative care in their facilities. 
- Home Care Services: Helping individuals stay independent in their own homes. 
- Retirement Living: Creating vibrant communities for over 55s. 
- Community Housing: Providing safe and affordable housing solutions. 
- HopeStreet: Supporting individuals facing poverty and disadvantage. 
With a growing demand for streamlined communication and support, BaptistCare sought an innovative solution to enhance efficiency, improve response times, and optimise workforce productivity.
Challenge
As a multi-faceted organisation, BaptistCare needed a solution that could:
- Handle a high volume of frequently asked questions from staff and service users. 
- Automate routine tasks such as scheduling and processing simple transactions. 
- Improve access to policies and procedures across different teams. 
- Provide multilingual support and personalised responses. 
- Ensure seamless integration with existing systems. 
Solution: Ask Nova – The Virtual Assistant
In collaboration with QTX, BaptistCare implemented Ask Nova, an AI-powered chatbot designed to optimise workforce efficiency and enhance customer experience. The chatbot’s key functionalities include:
1. Workforce Optimisation
- Automates responses to FAQs, reducing the burden on staff. 
- Handles service inquiries related to policies and procedures. 
- Provides real-time support for care teams. 
2. Task Automation
- Schedules appointments efficiently. 
- Assists with processing simple transactions. 
- Supports workflow automation for staff operations. 
3. Personalisation
- Customises responses based on user interactions and data. 
- Enhances user experience by adapting to individual needs. 
4. Multichannel Integration
- Available across web, mobile apps, messaging apps (WhatsApp, Messenger, etc.), and voice platforms. 
- Ensures accessibility for staff and service users on their preferred platforms. 
5. Language Support
- Enables support in multiple languages to cater to diverse communities. 
6. Analytics and Insights
- Tracks user interactions, behaviours, and trends. 
- Provides actionable insights for improving BaptistCare’s services. 
Implementation Process
QTX followed a structured approach to ensure the successful deployment of Ask Nova:
- Conversational Design – Created intuitive conversational flows and interaction scenarios. 
- System Integration – Seamlessly integrated Ask Nova with BaptistCare’s existing systems. 
- Testing and Optimisation – Conducted rigorous testing to ensure reliability and efficiency. 
- Customisation and Branding – Aligned the chatbot’s tone, style, and personality with BaptistCare’s brand identity. 
- Ongoing Support and Maintenance – Provided periodic updates, bug fixes, and performance monitoring. 
Results & Impact
Since its deployment, Ask Nova has delivered remarkable results for BaptistCare:
- 6,500 questions answered, significantly reducing staff workload. 
- 100+ weekly users, improving operational efficiency across multiple teams. 
- Time saved for care staff, allowing them to focus on delivering high-quality care. 
- Enhanced engagement by providing quick and accurate responses to service inquiries. 
Conclusion
Ask Nova has revolutionised the way BaptistCare manages inquiries, schedules tasks, and supports its workforce. By leveraging AI-driven automation, BaptistCare has enhanced service delivery, optimised staff productivity, and improved overall customer experience.
With continuous enhancements and AI-driven improvements, Ask Nova is set to further support BaptistCare in its mission to provide compassionate, people-centred care across its diverse service offerings.

